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Who are the Mad Ducks?
Mad Ducks Records was established in 2000 to promote the release of 4Element's first album ‘Living Spirit’. The sole purpose of the label was to put out 4Element's music. After being dormant for almost 8 years, Mad Ducks Records was released into the wilderness of the music world. The technological advances of the last 8 years, especially the internet and the recording tools, are astonishing! At the genesis of Mad Ducks Records, the recording studio wasn't as portable and the world wasn't as connected as today! With those advances, the music world is awaiting the next step in its development and we believe that independence and creativity is the future. Artists are looking for that independence outside the system that has been in place for the past 40 years. The mission is no longer the millions of dollars or euros stuffed in the stockholders pockets. That should have never been the mission! The goal is to provide fresh and exciting music from artists who keep growing.
Independence needs guts and... yes, money. So we are not going to be a free download site. There is no future in that. How can a musician be fully creative if s/he has a full time job and can only spend 2 or 3 hours a day, if that, on music? How do you travel and play for fans? After all music is at its most beautiful when it's played in front of people, when the musician shares a memorable experience with the audience, with each listener. The idea is to use the new technologies available to musicians to make them independent from the big industrial media machine; to be in control of their own destiny and to be free to be creative. With the artists we support, Mad Ducks Records will keep growing and growing. To reach that goal, we need you! Everyone united for this music revolution!
We provide only downloads to minimize the use of plastics, paper, and fuel thus protecting our planet. This allows for new ways of distribution. Anyone in the World has access to the music. There is only one store. Not one store per country but one world store. It is fast to get your music; no need to wait for the pony express. This also lowers costs so we can extend those savings to you the customer and it allows us to invest more money to produce new albums, purchase new technology, pay the people who bring those great ideas to fruition, etc. That way everyone can focus on their craft and expand it! If there is a demand for CDs and vinyls, we will of course consider it with all the implications attached to having a physical format.
We hope to see you here very often and we are interested in your comments and suggestions. We need you to make this work and your input is important. Without you, the music will stay for ever buried! The sky is the limit... or rather our imagination is the limit!
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